GSA Summer Series: Market Research | Why it is important in Federal procurement
Suppliers give federal, and in some cases, state and local buyers (including tribal governments and some educational institutions), access to millions of commercial products and services at negotiated ceiling prices. Schedule purchases represent approximately 21 percent of overall federal procurement spending–approximately $42 Billion per year.
This session is intended to teach you valuable tips and how to conduct market research for your business. Although this session is provided by GSA, the valuable marketing tips you gain will assist you to learn important skills as you navigate federal contracting space and prepare your marketing strategy no matter which agencies you are interested in engaging.
Date & Time
Wednesday, July 13, 2022 from 1:30 pm - 2:30 pm
Registration & Fees
This meeting is Complimentary for NASBC Supplier members.
For Business members, the fee is $15.
For Registrants and non-members the fee is $35.
Guest Speaker Biography
Mrs. Syretta Dyson-Buesing
Outreach Manager, Office of Customer Care & Outreach
Office of Small Business Utilization, GSA
Syretta Dyson-Buesing has been with GSA for eight years and has served as Outreach Manager in the Office of Small Business Utilization (OSBU) for three years. Prior to joining OSBU, Syretta served as Special Assistant to the GSA Administrator and worked on implementing agency initiatives. She started her career with GSA in the regional office in New York as a Lead Marketing Specialist, which consisted of expanding federal spend for GSA in New York, New Jersey, and Puerto Rico. Prior to joining GSA, Syretta worked for the United States Department of Agriculture’s Foreign Agricultural Service for 10 years to expand US agricultural exports overseas. Syretta attended the University of Maryland College Park, where she received her Bachelor’s in Political Science and her Masters in Project Management. Syretta also has an MBA also received from the University of Maryland.